E-commerce is the fastest growing segment of the
retail market in Europe and North America.
Combined ecommerce sales in Western Europe (UK,
Germany, France, Netherlands, Italy and Spain) were
£152.20bn in 2015 and reached £224.425bn in 2019
(+47.5% growth). Worldwide eCommerce will grow
another 14.3% this year3
led by China and its more
than 710M online shoppers4.
China’s economy actually beat forecasts to finish the
year 2.3% ahead5
amid strong consumer optimism.
The U.S. Consumer Confidence Index, a leading
economic indicator, continued a rise that started in
. Signs of recovery were evident across
the world, as business cycle indicators were mostly
on the uptick7
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