3 Key Findings From the 2019 Gartner Customer Experience Management Survey
As customer experience programs mature into cross-functional C-suite priorities, marketing plays a bigger role in execution.
Customers are more likely to renew a relationship if their interactions with a company are fast and easy. These positive experiences also make them more likely to recommend the company’s product to friends or family. In these ways, customer experience (CX) directly impacts business performance.
Results from the Gartner 2019 Customer Experience Management Survey show that the word is out. Organizations are committing to CX with stronger execution, dedicated leaders and more money.