8 steps to take your marketing
automation to the next level
At dotdigital we live and breathe marketing automation because it’s integral to
your business success. But rather than write another cheatsheet or guide on
the subject, we want to present marketing automation in a new, practical, and
As you’ll see, marketing automation spans the entire customer lifecycle. While 80% of
marketers see an increase in leads due to marketing automation (Invespro), the same
can increase qualified leads by 451% (Business2Community). And from an ecommerce
perspective there’s also a favorable outlook, with 70% of marketers reporting an
increase in conversions thanks to triggered marketing (Invespro). Not bad, right?
Please fill all the required * fields.