Flip the switch: Get into the mind of your

It's natural and intuitive for CRO efforts to go directly to website or app optimization. The visible factors associated with it-the site/app, the pages/screens, the user journey-are tangible, so this makes sense. Moving the chairs around" or rearranging elements on the page as an optimization technique, is only one lens to consider during this process. This 'mental model of how websites work doesn't consider many other factors that affect CRO, namely the visitor who is looking at your screen of your website or app. That is vital

By clicking 'Download Now' you agree to our Terms of Use. We take your privacy seriously. For more information please read our Privacy Policy. By registering with the Enterprise Guide you will automatically receive our weekly Product Update and Technology Insider eNewsletters.

Copyright 2021 Enterprise Guide. All Rights Reserved. Terms of Use | Privacy Policy