• In this eBook, we define New Product Introduction (NPI) as the process that starts when you decide to take a product to market—that could be any product variant, not just innovative new products. This might include product line or geographic extensions, ingredient changes, packaging changes, etc. 
  • NPI (sometimes referred to as commercialization) is all about collecting and entering the data into SAP that your supply chain or operations team needs to make and distribute the product and meet launch dates. 
  • Managing critical tasks like sourcing new materials, or getting new artwork designed is also part of the NPI process. 

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