Crusading to Hypergrowth: is your Billing Engine Scalable Enough?
So you’ve just about cracked the product-market fit for your subscription business. You have a growing customer base with consistent recurring revenue. But don’t crack open the bubbly just yet. It’s time to unlock the next leg of growth. So as a startup leader, you must ensure that your product keeps evolving as you scale your business and open new growth avenues like global expansion, pricing experiments, and new product lines. That means supporting multiple currencies, the ability to make pricing changes quickly, and a flexible product catalog. Woah, that got a whole lot more complicated, right? That’s why using a single payment gateway like Stripe may no longer be sufficient to match your growth ambition.