This guide aims to help e-commerce store owners understand how scalable their e-commerce business is. We define key e-commerce performance analytics terms every e-commerce business owner should know, including: Cost of Customer Acquisition (CAC) Average Order Value (AOV) Lifetime Value (LTV) LTV:CAC Ratio Repurchase Rate This guide also provides new strategies e-commerce business owners can implement to start scaling their business today. Read on if you want a piece of the huge projected growth in sales the e-commerce industry is set to experience in the coming years.
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