How the World Pays: Today and Tomorrow

New spending habits are here to stay

Aside from the categories noted above, respondents broadly expected their spending patterns to remain the same. This may suggest that many pandemic payment behaviors will be more enduring than expected.
Compared to other generations, Gen Z were slightly more fluid in their intentions to increase or reduce spend in certain areas. For example, Gen Z were three times more likely to expect their spending on health and well-being to increase than Boomers+. Equally, they were the most likely generation to believe their spending on digital content would fall, with 20% of respondents saying so.

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