What is the Age of ‘Near Me’?

  • Imagine for a moment you’re exploring a new neighbourhood by bike. When it’s time to take a break, wouldn’t you also take out your smartphone and search for a café with a patio? “Hey Google, where’s a good coffee shop around here?” 

  • Welcome to the Age of ‘Near Me’. 

  • In digital marketing we use the term ‘near me’ if it’s a search with local intent. These searches may be for parks and parking lots, grocery stores and libraries, and — you guessed it — the products and services your business offers. 

  • Why is this so exciting? About every second Google search today is a ‘near me’ search! 

From Uberall

By clicking 'Download Now' you agree to our Terms of Use. We take your privacy seriously. For more information please read our Privacy Policy. By registering with the Enterprise Guide you will automatically receive our weekly Product Update and Technology Insider eNewsletters.

Copyright 2021 Enterprise Guide. All Rights Reserved. Terms of Use | Privacy Policy