Making the Shift to Subscription Learning: A New Age Education Mantra
From classrooms to Zoom classes and notebooks to PDFs, learning in the times of pandemic has seen a massive transformation. While e-learning has been around for a while, the rapid digital transformation was certainly a tipping point for the industry.
The e-learning market size is expected to grow at a CAGR of over 13% in the 2021-2026 period to reach $388.23 billion in size." There’s also an increase in the adoption of subscriptions learning. In 2020, Coursera’s user baseincreased by 66%, and EdX saw a 161% growth YoY in new users. And this is not limited to just students anymore. Working professionals are also turning to subscription learning to improve their skillset and training. Study.com is a great example of building a steady revenue stream with subscription learning and scaling it across multiple products.In this blog, we will be discussing what businesses can do to ride the subscription-learning wave, tips to make subscription learning efficient, and how you can ease the shift into subscription learning.