Content development is more challenging than ever. Throughout this guide,
you’ll see research findings that give you a candid look at what 1,500 creatives
and the IT leaders who support them* see as their top challenges and needs.1
You’ll learn what small- to large-sized organizations around the globe face in
their creative workplaces—and what they want going forward.
Key takeaways? A hybrid workplace with a broader set of teams creating
content is making collaboration, consistency, and compliance more
challenging. Additionally, the ever-growing challenge to keep pace with
social media and stay relevant heightens the already pressing need for
creative teams to stay agile.
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