The Total Economic Impact™ Of Tableau

Executive Summary

Tableau provides a platform to analyze and visualize data. It helps customers improve the quality of insights for decision makers and allows the enterprise to present that data graphically and rapidly to decision makers throughout the company, such as customer-facing delivery or supply chain management. Tableau customers experience a shift to a data-centered culture and increased data literacy companywide. Employees increasingly make decisions regarding both major strategic choices and minor operational changes using data to inform their choices.

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