For a long time, we had been anticipating how we
work will change—but no one could have predicted it
would happen like this. What began as a gradual shift
to more remote and flexible environments, driven by
digital transformation, demographic transition, changing
workforce preferences, and broader macroeconomic
trends, suddenly happened overnight.
But this transition was in progress, and inevitable,
whether there had been a pandemic or not. Urban
unaffordability, global competition for talent, advances
in cloud technology, and workforces driven by
Millennials and Generation Z are just a few of the factors
that have been propelling us toward where we are now,
throwing out our old notions of “business as usual” and
searching for more flexible and modern alternatives.