Culture, at the most fundamental level, is the collective perceptions and social norms that people share with one another — it is how we have been conditioned, and it bonds a group of people together.

In a growing diverse and complex business environment, culture cannot simply be defined as “the way things are done” — it is more about understanding the common set of behaviors, beliefs, and underlying mindsets that shape how employees interact. Cultural competence is a crucial factor that separates a high-performing company from the rest.